Instinctive Pet was created by Jo Bighouse in 2017 to bring you healthy pet treats made with local pastured meat from humanely raised animals.
Since losing her Golden Retriever Missy to cancer in 1999, Jo has made it a personal mission to educate pet owners about the importance of a real food diet.
She shares her home with cats, dogs and Paco the house rabbit. In addition to her own canine family members, many foster dogs join her each year from Golden Retriever Rescue Education & Training. She has been feeding a raw diet for over 20 years and has seen the difference a species appropriate real food diet can make. Foster dogs have overcome allergies, skin issues, obesity, lethargy and mouth odor by removing processed food from their diet.
Her Serenity Farm in Clarke County Virginia is certified as a wildlife and pollinator habitat. She is passionate about protecting the environment and the humane treatment of animals and is an advocate for sustainable agricultural methods, buying local, supporting family farms and the need for naturally produced fresh food for optimal health.
Jo was the owner and operator of Midas Touch, a health food store for people and pets, in Berryville, Virginia for 6 years.